Logo Design Brief

Hello there! You've been navigated to this page because we're about to work together on a logo project - AWESOME! Before I begin, I have a few questions about your logo that will help me get a better sense of direction. The following form will take about 5 minutes.

At the end, you'll see I also request about 5-10 images on a Pinterest board or shared in an email of logos that you love, emulate the style you want, or has components (either fonts or colors) that you love.

A sample Pinterest board can be found here.

 

Please complete the form below

Name *
Name
What is the name of your business / company?
What is the exact logo name? For example: "Rocky Heights Store." Oftentimes this does differ from the business name if the logo is for an event or sub-brand.
Is there a tagline to be included? For example: "Rocky Heights Store: A Step Above the Rest"
Tell me a bit about your demographic - who is this logo for? For example, for "Rocky Heights Store" the demographic is active males / females 20 - 30 who love the outdoors.
Mood / Style *
If you had to pick a few styles for your logo, what would they be? Select as many as you like - but keep in mind that the more you select, the more confused on style the logo will be.
What type of logo are you looking for?
Do we love color? Do we want black/white? Take a moment to type out a few colors that you like. This should also be evident in your mood board.
What types of logos do you like, or what do you like about your existing logo? You can also cite other brands.
What do you not like about logos? Any current trends you hate, or fonts you hate? Or, what's not jiving with your existing logo?
Format *
How will you need this logo? If it needs to be printed on signage, large formats, or on shirts - an alternate 2-color or simple logo might be needed as well. Please select all that apply.
Take a moment and really tell me what you're seeking in a logo. This can be emotions you want it to convey, someone else's logo you really admire, or what you really hate about your existing logo.
Inspiration *
Alrighty - now go forth and hunt! I'd love to see 5-10 logos you would like to see as inspiration. This can be a Pinterest board, a collection of photos, etc. They don't all have to be related to your field - you can show me what inspires you in general. Fonts, colors, and more! Have fun!

After you submit, please note that I'll respond with an email asking for either a Pinterest board or mood board!